Creating a SaaS product in AWS Marketplace

To create a SaaS product

1. Decide to list a SaaS product

   Have a SaaS product that you would like to sell in AWS Marketplace. Review and understand how to Planning your SaaS product.

2. Determine pricing and offer type

   There are three offer types for SaaS products: subscriptions, contracts, and contracts with pay-as-you-go. Your choice of offer type affects how you integrate your SaaS product with AWS Marketplace. For more information, see Plan your pricing.

3. Collect assets

   Collect the assets needed to submit your product. Assets include:

   • Product logo URL – A publicly accessible Amazon S3 URL that contains a clear image of the logo for the product that you're providing.

   • End User License Agreement (EULA) URL – Your product must have a EULA that's available as a PDF file. You must provide a link to an Amazon S3 bucket where customers can review the EULA on your product's AWS Marketplace page.

   • Product registration URL – This is the URL where buyers are redirected after successfully subscribing to your product in AWS Marketplace.

   • Metadata about your product – You provide the metadata in the product creation wizard of the AWS Marketplace Management Portal.

   • Support information for your product – This information includes email addresses and URLs for your product's support channels.

4. Submit your product for integration

   Use your seller account and the AWS Marketplace Management Portal to Creating an initial SaaS product page on AWS Marketplace. AWS Marketplace will publish your product as a limited product, which means that it's only available to use for integration and testing. Your product code and Amazon Simple Notification Service (SNS) topics will be available to you on the product overview page.

   Note

   Your product must remain at a reduced price so you and the AWS Marketplace Seller Operations team can test your product without incurring a large cost. We'll ask you for the product’s actual price when you request public visibility for your product.

5. Integrate with AWS Marketplace

   Your product must support customers onboarding and using your product, including validating their subscription before giving them access, and, in some cases, metering for their usage. How you integrate with AWS Marketplace depends on the offer type you're using for your product. For more information about integration, based on offer type, see the following topics:

   • Subscription integration

   • Contract integration

   • Contract with pay-as-you-go integration

   The final step of integrating your product with AWS Marketplace is to test it to ensure that the integration works properly.

6. Submit your product for launch

   After you verify your integration and you’re ready for the product to be live, choose Update visibility. The AWS Marketplace Seller Operations team will review your product and update the price before the visibility can be updated to Public.

   Note

   AWS Marketplace Seller Operations uses a manual process to verify and update SaaS products. The process takes 7–10 business days to update visibility to public, and longer if the team finds errors. For more information about timing, see Timing and expectations in this guide.